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The Alfreds Group Pty Ltd
A trusted brand since 1958

The Alfreds Group Ptd Ltd, branded as ALFREDS since 1958

Our Businesses

1958 - current


Incorporated as Alfreds Emporium Pty Ltd. in 1997, reincorporated as The Alfreds Group Pty Ltd.

1958 - 1981


Alfreds Photographics
Known as the largest photographics store in Australiasia on a prime city corner location.  Sold to Kevron and later Kodak in 1981

1982 - 1997


Investing in light manufacturing businesses.
Key capabilities in transforming manual light manufacturing processes into computer based processes.
Buisinesses sold and still going.

1985 - 1988


Independent Stocktakers & Management Accounting
Development of inventory control specialist company.  First forays into computer programming for stock management. 

Branched into management accounting practice specialising in hotel inventory control management.
Business sold 1988

1992 - 2003


Alfreds Consulting & Alfreds People
Information Technology & Communication Consulting.

Development of computer programs, database analysis, design and management, business analysis, forecasting analysis, system architecture, process re-engineering.

Customer base of Telstra, Shell Oil, BHP Information technology, BHP Shared Business Services - global project management.

2002 - current


Alfreds Attorneys
Federally Registered Trade Marks Attorneys
Specialising in Australian, EU and US trade mark law

2003 - Current


Alfreds Construction &
DentCon - Dental Design & Construction

Managing simple office fit-outs quickly led to fit-out's and construction for Barolworld Motor Vehicle prestige buildings as their preferred commercial builder.

In 2008, the new business of DentCon was registered to specialise in the design and construction of dental practices.

Dentcon is the oldest commercial construction business in Victoria that specialises only in dental design & construction.

2007 - 2018


Chapel Gate Dental
Taking over an old and run down dental practice in St Kilda (Vic) and redeveloping it into a modern dental practice.
Instituting new procedures and practices (both clinically and practice based), integration of new software and modern medical hardware.
Sold in 2018.

2020 - current


The Centre for Advanced Dentistry

Investment in a purpose built 2-storey dental practice in Glen Huntly (Vic).Fully accessible premises with advanced medical technology, including intra-oral scanners, OPG, Lat Ceph and 3-D Cone Beam (CBCT) imaging, 3-D in-house printing and dental appliance manufacture.

Current & Next


Where to?
CORONA-19 Pandemic has temporarily put a set back in our expansion plans.  However, we have two new businesses that are in the process of going live in 2021.

One is purely IT based - apps and software designed specifically for the dental industry to assist with compliance and management of infection control - watch this space! This will be free to all dental practices globally as we believe this will be a public/professional service and the other?
Disability Advocacy based business - again, watch this space!